Cream Crackers
Baked with only the finest wheat flour and yeast, Jacob's Cream Crackers are based on the traditional method established by George Jacob over a century ago. This light and flaky layered cracker has been a much loved family favourite since its first introduction. Freshly packed for maximum taste and crispness, they are extremely versatile and can be enjoyed with any of your favourite toppings, savoury or sweet!
Jacob's Cream Crackers are also available in a convenient snack pack format - 'Stay Fresh', for extra freshness, which are great for picnics and lunch boxes. And, why not try our Reduced Fat Jacob's Cream Crackers - 40% less fat, with all the same great taste of Jacob's standard Cream Crackers!
Range
View the complete Cream Crackers range here »
Jacob's Other Cracker Varieties
Jacob's Choice Grain Crackers
An appetizing alternative to other crackers. Jacob’s Choice Grain Crackers are baked with wheat bran, kibbled wheat & rye and barley flakes making them a delicious accompaniment to your favourite toppings.
Jacob's Water Biscuits
A deliciously light and airy crisp water biscuit, perfect for a light snack or enjoyed on a nights entertaining with friends. Low in calories, only 23 per cracker, and still tasting great!
Jacob's Biscuits for Cheese
Cheese is a favourite accompaniment with Jacob’s crackers. The variety of crackers in the Jacob’s Biscuit for Cheese Selection pack is sure to suit everyone’s tastes. Included are Cream Crackers, Salt & Pepper Water Biscuits, Choice Grain and Cornish Wafers.
Jacob's Snap Wheat Crackers
Jacob’s Snap Wheat Crackers are baked with Wheat Bran making them a tasty alternative to plain crackers.
Cheddars
Thin delicious crackers flavoured with cheddar cheese. Perfect eaten on their own, or with an accompaniment.
Advertising through the ages.
Cream Crackers range has enjoyed success on both TV and Radio with many memorable advertising campaigns. Click here to take a look at some great past campaigns »
Advertising campaigns for Crackers have consistently focussed on the versatility of crackers showing food images and associations. The snacking nature of crackers is integral to all advertising undertaken in recent years. Jacob's Cracker range has enjoyed success on both TV and Radio with executions on its key Cream Crackers brand, as well as across the crackers range.
TV Advertising:
Radio Advertising:
Innovation & Design
Innovation of the Cream Crackers range has been key to the success of the brand, and with it's success comes the responsibility to advance innovation in the category »
Crackers Innovation
- JCC Reduced Fat Cream Crackers
- 40% Less fat than Jacob's standard Cream Crackers
- Only 23 Calories and .3g of saturated fat per cracker
- Free from artificial Colours & Flavours
Image Gallery
Take a trip down memory lane, view our classic Cream Crackers packaging design material »
Take a trip down memory lane, view our classic Cream Crackers packaging design material. Click images to enlarge.
